Optio Software

One-Stop Shopping
July 1, 2007

Lately, Tempting customers with the powerful phrase “buy one, get one free” isn’t only a strategy used to get shoppers to fill their carts. As creative and marketing solutions lengthen the list of print providers’ expected offerings, adding value is invaluable—no matter where one stands in the supply chain. In turn, the increasing demand for services means more automation, a flood of sophisticated workflow and management programs and plenty of features to handle the inevitable ensuing changes. For service providers such as the document management solutions market, the definition of “added value” has expanded to include seamless integration, security, flexibility and—much like the