John Smilko

Print experts report that business and e-commerce evolve together. The bar for good business within the print industry has been raised for some time now. Since e-commerce opportunities infiltrated the print arena in the 1990s, many distributors have felt compelled to utilize Internet technologies in order to conform to modern business practices—a logical decision since so many consumers are demanding faster, more efficient print solutions. Still, e-commerce is considered to be a new application, and those who use it continue to adapt to its ongoing evolution while those deciding to use it search for suitable modules. The question for those who do utilize e-commerce,