Phil Martin

Low-tech. Boring. Unsexy. Woefully utilitarian. As promotional items, calendars might seem about as interesting as a sixth-grade play on the metric system (about two hours too long and as exciting as repeatedly listening to a small, affectless human dully counting to 30). Repeated counting to 30 aside, thankfully the boring reputation of calendars is more myth than fact.

4236 B.C. Following the 365-day cycle of the star Sirius, ancient Egyptians record the very first year. An auspicious day for humanity to be sure, but even more so for those in the calendar business. After all, without the star-gazing and detail-obsessed people hanging out by the Nile all those years ago, they'd be without a job.

More Blogs