mind your business: Partnering for Profits
Embracing diversity equals a successful alliance
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New Alliance Tools for Smaller Organizations. For a long time, alliances were only within the grasp of larger companies with even bigger budgets. Social networking has opened the door for smaller companies. Many savvy smaller companies are using Facebook and LinkedIn for alliance success, especially in the areas of governance and implementation capabilities. As the social networking sites are now allowing greater control over privacy, they become even better alliance tools for smaller businesses. A little bit of creativity can go a long way.
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- Ed Rigsbee
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