Ennis Inc., Midlothian, Texas, has announced the rebranding initiative of Independent Folders, a trade print solutions expert specializing in the highest-quality printed presentation products, large-format, packaging and business check products. The company will now be referred to as Independent Printing & Packaging to encompass its ever-growing packaging capabilities.
Independent Printing & Packaging began in a small shop in De Pere, Wisconsin during pre-war 1935 and specialized in printing handbills, business forms, invitations, business cards and other items for local business owners. In 1992, it expanded its services to a national level by joining trade associations and selling standard products through qualified print distributors. The company then rebranded as Independent Folders in 2012 in an effort to differentiate from local print shops serviced through the distributor channel.
“We no longer feel the Independent Folders identity is serving its purpose,” explained Jim Gingle, general manager. “We feel the growth and progress made over the past 10 years in terms of new product development has been lost on our customer base due to our hyper-specific brand name. We are so much more than just folders and want to create a direction for the future that will allow for continued growth and innovation.”
While the company continues to value and hold in great esteem the local business relationships that have allowed it to flourish since 1935, it remains equally as dedicated to servicing and protecting print distributors on a national level. Independent Printing & Packaging’s vast product offerings include folders, binders, key card holders and other printed presentation materials, as well as packaging, large-format graphics and business checks and forms.
Rest assured it is still the same company, and still independent from the rest.
For more information, visit independentprinting.com.
The preceding press release was provided by a company unaffiliated with Print+Promo. The views expressed within do not directly reflect the thoughts or opinions of Print+Promo.