Fry Develops Interactive Online Companion
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
In addition, Fry provides publishers a sample rate card to use as a base to outline various advertising opportunities within the companion. The sample card helps publishers to determine what an interactive ad or sponsorship should cost and can be easily adjusted to reflect circulation figures.
"'Best of' issues are an integral content property for regional publishers," said Steve Grande, vice president of sales. "We want to provide extended presentation capabilities beyond the print offering that expand the revenue possibilities while providing an enhanced presentation for both the advertiser and readership."
0 Comments
View Comments
- People:
- Steve Grande
Related Content
Comments