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Allan Johnson, president of Gulf Coast Data Supply, Pensacola, Fla., said there's still a lot of traditional forms business, but 35 percent of his $1.15 million in sales comes from products such as office supplies.
Ron Whalen, president of E.U.F., Azusa, Calif., has seen four-color jobs and promotional products each go from zero to several hundred thousand dollars in sales in the past six years. Meanwhile, stock tab has "totally dried up," Whalen said. It has been replaced with more profitable value-added electronic and Internet forms.
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