Madison Advisors Releases Service Provider Market Pricing Study

Madison Advisors, Colleyville, Texas, an advisory firm that provides thought leadership, strategic consulting and market research to clients in the print and electronic communications industries, released the first edition of its Service Provider Market Pricing Study—the industry’s only study of this type. Based on comprehensive research with several top print service providers in the United States, the study provides insight into market trends and pricing for outsourced print and mail services.

Madison Advisors’ Service Provider Market Pricing Study is priced at $2,500, and is available for purchase by visiting www.madison-advisors.com/products. The study is a must-read for any organization considering outsourced services or that wants to benchmark pricing for its existing outsourced services. vg

“We’re pleased to bring this product to market. It gives end-user organizations a powerful new resource for evaluating outsourcing opportunities,” explained Richard Huff, Madison Advisors’ principal analyst on the study. “Today’s print service providers have expanded beyond simple print-and-mail operations to sophisticated data management and delivery. This study helps corporations understand where it makes sense to take advantage of these services, so they can focus on their core areas of business.”

The Service Provider Market Pricing Study provides expert industry analysis across the following areas:

• Market Trends—A discussion of industry consolidation, and a review of how user demand, evolving technology and other market dynamics are shaping the outsourced print and mail industry

• Market Pricing—A review of competitive industry pricing for design services, digital print, insertion, auditing services, postal services and electronic presentment services

• Provider Overviews—Brief reviews of leading service providers including service offerings and provider capabilities

For more information, call (817) 684-7545.