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Of course, such specialized, value-added products do allow for excellent profit margins, and successful distributors are those able to get customers to see the products as security devices rather than labels.
Scott Steiner, president of All Barcode Systems, Garden Grove, Calif.—a manufacturer of self-adhesive labels and tags and a distributor of thermal transfer ribbons for most printers—pointed out that retailers’ product diversion issues are generating demand for security labeling at his company, while schools and government/public offices are increasingly requesting secure ID cards.
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- Labels West
Maggie Dewitt
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