A Positive Financial Outlook of Print’s Long-Term Future
In the future, based on projections from the last 10 years, while the number of printing plants is reduced, surviving plants in the marketing and logistics function will see substantial growth in shipments while surviving plants specializing in the information experience sales declines.
Davis said:
“The key conclusion from this analysis is that there can be a very positive future for print and printers. Today's printers that are aware of the emerging industry environment and crucial business strategies and tactics have a very bright future. Even if a pessimistic scenario were to unfold, on a per-plant basis, the surviving firms would still experience sales growth in two of the three major functional categories. The graphic communications industry is facing very serious challenges at this time, but that doesn't mean there isn't a lot of life and opportunity in our future. Printers can create their own positive future by understanding and taking advantage of the emerging changes―the changes that are shaping the printing industry of today and tomorrow.”
- Companies:
- Printing Industries of America, Inc.
- People:
- Ron Davis