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Secondary labeling to be fastest growing function
Primary packaging dominates label demand in terms of function. Though growth will slightly trail the overall average through 2019, gains will be aided by ongoing opportunities in the large food and beverage markets, as well as above average gains in the packaging of pharmaceuticals. Secondary labeling and mailing and shipping applications will represent the fastest growing markets for labels. In secondary labeling, advances will be supported by favorable retail sales, along with solid prospects for barcoding labels for inventory and data tracking and in the health care, transportation and distribution sectors.
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