Xerox Corp.

Headquartered in Norwalk, Conn., Xerox presents a new line of DVD/CD Duplicators with LightScribe labeling capabilities, featuring eight models that are among the most productive, reliable and cost-effective on the market. Suitable for the duplicating needs of any organization or business, the new models include from one to 15 writer drives, and can operate independently of a PC to provide a quick and inexpensive way to make multiple copies of CDs and DVDs. LightScribe laser labeling can be used with or without a PC, and allows users to burn text or full graphic labels directly onto compatible optical discs without the need for a

Studies conducted by Norwalk, Connecticut-based Xerox show office workers throw away 45 percent of documents within 24 hours of printing them. To reduce an organization’s environmental footprint, Xerox offers five smart paper use tips: • Use both sides of the paper. Choose copiers, digital printers and multifunction devices that allow for duplex printing. • Go digital. Save on postage with electronic files and let recipients decide whether to print them. Replace paper files with electronic ones using the scan-to-file option on multifunction devices. • Be selective. Print what you need when you need it instead of every page of a report. Preview your print

Xerox, Norwalk, Conn., recently unveiled the most sweeping changes to its logo and brand in the company’s history. The company’s advertising will be updated immediately, and Xerox will start changing the logo—developed with Interbrand—on products, facilities, vehicles and marketing materials over the next 18 months. For more information, visit www.xerox.com/news.

Xerox, Stamford, Conn., introduced a new security technology which prints variable text that can only be read when exposed to infrared light. The technology can be used to authenticate tickets, coupons, certificates, licenses, identification papers and other high-value documents. InfraredMark Specialty Imaging Font does not require special ink, but is printed with ordinary toner—the “dry ink” that forms xerographic images. It can be produced on standard Xerox digital systems using standard papers, and if the document is copied or altered, the infrared text will become substantially distorted and illegible under infrared light. Traditional security printing is costly and reserved for high-value documents, including

Xerox, Rochester, N.Y., launched business development services that bring its digital printing expertise directly into a customer’s operation. The company also introduced a financial modeling tool that helps print providers increase productivity and achieve cost and efficiency savings. Xerox’s Business of Printing Business Development Services provide both training and professional assistance to help print providers generate increased page volume and revenue, including developing a digital marketing plan, selling one-to-one marketing campaigns and Web-to-print jobs, as well as training and managing a digital sales force. The offerings are executed by a team of Xerox business development consultants and industry experts. In addition, the Xerox

Are you a Distributor looking to branch out and embrace—or at least investigate—the world of digital printing? Where do you start? What do you need? Who should you talk to? Randy Hardy, principal officer for Kings Park, New York-based Randy Hardy Associates, offers some suggestions. Digital Print Management Issues The first conversation should be with your staff. Discuss who has some knowledge and the desire to acquire more. Think about what you would like to accomplish, then develop a game plan, establishing dates for reaching goals, as well as identifying target customers who would be good prospects for the new services. Think about what are you

Xerox Corporation, Rochester, N.Y., unveiled a first-of-its-kind paper for digital printing that uses half as many trees as traditional paper, while lowering the cost to mail printed material. Developed by scientists and engineers at the Xerox Media and Compatibles Technology Center, the Xerox High Yield Business Paper is a mechanical fiber paper that overcomes operational problems, such as curling and dust, that until now have prevented mechanical fiber papers from being used with digital print devices. Xerox High Yield Business Paper is made through a “greener” process than standard paper used with digital printers. High Yield Business Paper uses 90 percent of the tree

Xerox, Rochester, N.Y., offers digital printers an easy method for creating personalized fluorescent marks on documents, such as licenses and checks, using the same equipment found in most print shops. The innovative security printing method uses a special combination of toners to create the secure imprint. Prints from a four-color printer selectively expose the fluorescent properties found within white paper, making it possible to embed personalized printing, hidden security marks and codes that are only visible when exposed to ultraviolet light. “What amazes people is we can create fluorescent writing on a digital printer without using fluorescent ink,” said Reiner Eschbach, a research

In 1767, Anne Catherine Hoof Green became a widow—and the owner of her late husband Jonas Green’s printing press. Hoof Green ran H.E. Green Press, the 94-year publisher of the Maryland Gazette, until her death in 1775.* H.E. Green wasn’t the only 18th century woman-run printer, however. On July 10, 1776, Mary Katherine Goddard printed the Declaration of Independence in the Maryland Journal, according to the Library of Congress, which also recorded approximately 30 female printers in operation at the time. But, times change. And while women have always had a hand in the publishing industry (usually in creative or editorial capacities), their roles

Looking back on some of the research Weymouth, Massachusetts-based Infotrends has produced, the company’s work has, on occasion, concisely predicted the future. Take a 2003 consumer report on digital cameras, which predicted the devices would eclipse nondisposable film cameras by 2008. Fourteen years ago, the company’s foresight was just as sharp, even in the relatively new digital print market. Partnering with Questex, the company which eventually acquired Infotrends in 2006, the group conceived of a show for a niche segment still hashing out its place in the market. When Charles A. Pesko, president of Infotrends, initially embarked on the project, he was reminded that