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P+P: This pop-up card is really neat and rather intricate with its three-dimensional image of the White House and accompanying images of the Obamas' dogs. Did you encounter any challenges during the manufacturing process?
BT: Last-minute art changes, needing to see a live sample proof, add quantities, moving deadlines-not much different than any other client. The biggest challenge was hand folding the card-all of them individually-within the short timeline. Admore partnered with a local hand assembly facility that we have a great business relationship with to complete the project on time.
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- Places:
- Macomb, Michigan
E
Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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