When Cindy Hadfield was working as a consultant, setting up companies' accounting systems and training their personnel, she always got the same question: Where could they get checks that were compatible with their software?
The lightbulb switched on for Hadfield.
"I saw the opportunity to have an additional revenue stream, so I researched where I could purchase checks at wholesale and resell them to customers. I became a printing distributor in August 1998. This is how it all started and it has been very successful for me," Hadfield, president of Lebanon, Ohio-based QuikProof.com, said.
Here, Hadfield further discusses the business, her philosophy and the industry as a whole.
Print Professional (PP): Tell us about your background—Where did you grow up, what school did you attend, your degree?
Cindy Hadfield (CH): I grew up in Ohio. My father was in the [U.S.] Air Force so we moved several times as a child but most of my childhood was spent in Ohio, which is where I consider home. I graduated from Xenia High School in Xenia, Ohio in 1983.
I went to colleges all over the country and graduated with a bachelor's degree in MIS from Cal State Long Beach in Long Beach, Calif. I received a bachelor's degree in Business (Accounting) from Wright State University in Dayton, Ohio. I have always loved to learn and I consider myself a student for life.
PP: What is the best business advice you ever received?
CH: I received some advice from one of my coaches that turned everything around for me. He told me to always come from a place of service. Listen to what the customer needs and fill it. When talking with people, be excited instead of nervous and live the outcome before you do the actual activity.