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Tru•Tech can be used on any press with any ink and can be run up to 72˝-wide, offering the added value of durability while eliminating the production headaches associated with synthetics.
Costs can be augmented to some degree since the durability factor means you can go with a less heavy substrate. "For in-stance, explained Mainthow, "you can replace an 18 pt. book cover with a 14 pt. Tru•Tech product."
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