marketing+sales: How Bad Do You Want It?
By Ryan T. Sauers
Ryan T. Sauers is president/owner of Sauers Consulting Strategies, whose focus is growing the front end of printing- and promotional products-related businesses. Sauers ran such companies for nearly 20 years before founding the firm. The organization consults with MSP/printing/promotional product companies across the U.S. Sauers is working on his doctorate in organizational leadership. He is both a certified Myers Briggs (MBTI) and DiSC practitioner as well as a certified marketing executive. He also blogs weekly for Printing Impressions, the sister publication of Print+Promo. Sauers' best-selling book, "Everyone Is in Sales," can be ordered through Amazon (www.everyoneinsales.com). For more information on consulting, visit www.ryansauers.com.
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- Ryan T. Sauers