InnerWorkings and Callaway Enter Into Retail Management Partnership
InnerWorkings to handle retail marketing execution for the leading global golf products manufacturer.
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InnerWorkings Inc., a leading global marketing supply chain company based in Chicago, has signed a new retail management agreement with Callaway Golf Company, a global leader in the manufacturing of premium golf products.
Under this agreement, InnerWorkings will manage innovation, design and execution of Callaway's marketing retail experiences, including point-of-sale (POS) materials, retail fixtures, temporary displays and printed items. In addition, InnerWorkings will provide dedicated on-site professionals to serve as an extension of Callaway's retail marketing team.
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