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Retail shelf and product labels represent another market for laser products, manufacturers say. In addition to the original label, distributors can sell removable clear-vinyl labels that retailers can use for sale prices. The clear sales price label shows an "x" or line printed over the old price visible underneath for consumer reference. When the sale ends, retailers simply remove the sales label, saving money since they won't have to reprint the original price label, Strecker explained.
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