Bob Makofsky, general manager for Conformer Expansion Products (www.conformerinc.com), Great Neck, N.Y. offers insights and advice to help nonprofits navigate the new postal regulations.
The seven percent increase in standard mail rates is easy enough to understand, but in my conversations with both nonprofit and business executives, I’ve found that many don’t understand the new “shape-based” system. Not surprising, since the new classifications are complex and require a whole new way of thinking about how you package premiums, calendars, annual reports and other large pieces. While you may be confused about the new system, the effect on your budget is crystal clear. And if hefty postage increases are putting a strain on the money you need to meet your organization’s mission, I’ve got some good news: working with the system can actually lower your fees below the old postage rates.
- Companies:
- Conformer Expansion Products