Moral Fiber
From availability to performance and cost—what you should know about environmentally correct paper choices
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Dana reported that all three papers share the same aesthetics of traditional matte coated paper, and can be used on sheet and web offset presses, as well as gravure, screen, flexography and rotary printers. “But, so far, the paper is not compatible with digital presses or laser/inkjet printers,” she noted. “The paper is tear resistant and water resistant. It doesn’t absorb ink like traditional paper, so less ink is used—20 percent to 30 percent less, in fact. I have a few samples of the paper, and all I can tell you is how it feels in my hand: creamy, very smooth and quite cool to the touch. You definitely know you’re handling something different.”
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Maggie Dewitt
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