PODi Sees Continued Strong Growth for Digital and Variable Data Printing
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Industry leaders agree that PDF/VT (formally known as ISO 16612-2) is an important addition to PODi's portfolio of device-independent standards which make variable data printing easier:
Adobe: "Adobe printing technologies, such as PostScript, have been integral to PPML solutions since the beginning, and remain so today," said Raman Nagpal, senior director, Print Technologies. "This reflects the Adobe tradition of support for interoperability through standards. We endorse the new PDF/VT exchange format for personalized print workflows, and welcome its adoption by leading industry stakeholders."
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