Symbology Provides New GS1 DataBar Coupon Codes PLUS Coupon Validator Service
On January 1, a new coupon bar code will be implemented affecting manufacturers, retailers and processors. Initially, an “interim” code will be used that includes a GS1 DataBar code and a GTIN 12 (UPC-A) code. In 2010, the GS1 DataBar coupon code will stand alone. This new code structure is the most complex of any code introduced by GS1. Its huge data capacity allows users greater flexibility for cross marketing of products via joint offers, enhanced tracking and fraud prevention.
Producing an accurate GS1 DataBar Coupon Code file, however, requires advanced technology and expertise. Headquartered in Maple Grove, Minn., Symbology’s custom-engineered system produces and delivers error-free files quickly and efficiently. Full-service orders feature 30 minute turn time, including accuracy-check by two customer service experts. The manufacturing process eliminates the need for users to define VLI’s. And, codes are bottom-justified, allowing maximum space for the balance of coupon text. In addition, a single electronic file contains both GS1 DataBar and GTIN 12 codes, thus reducing chances of data non-conformance between code segments.
Once codes are sent into print/production, the increased complexity of the new coupon codes—along with a “human-readable” that does not include all data—makes it imperative for users to have a means of checking the data and quality of the DataBar coupon codes. Symbology’s new Coupon Validator service provides the simplest, most accurate decoding and verification service available. Users can avoid costly errors by validating their code information online. Data from the code is automatically transmitted via the internet to the Validator website, where it is instantly decoded.
There are two levels of Coupon Validator service: decoding only and decoding/verification (grading) of codes. The Coupon Validator Includes unlimited validations via subscription service. Users simply scan their DataBar code into the Coupon Validator web site. It provides full decode detail, including both visible and covert data.