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Larson believes that, in the near future, digital printing will rival flexographic printing technology. "Digital presses don't have the special configurations of a flexographic press, but those demands will be fulfilled in the future with the growth of digital technology," she said. "Web widths are getting wider, presses are getting faster, more colors are being added and they are working on market-driven configurations."
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Brendan Menapace
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Brendan Menapace is the content director for Promo+Promo Marketing.
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