U.S. Shipment of Labels to Reach $15.2 Billion in 2008
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The study also reported that products that compete effectively with traditional labels, i.e., glue-applied, and direct printing will post the most rapid gains. By contrast, glue-applied labels, which have already been largely replaced in secondary labeling applications, will continue to lose ground to pressure-sensative labels in strongholds such as wine, spirits and specialty beverages. The report said that prospects are relatively poor for more mature application technologies, such as heat-seal and gummed labels.
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