Warbasse Launches Print 2D
Warbasse Design announced the launch of Print 2D, a new turnkey service for two-dimensional barcode advertising and marketing campaigns.
Print 2D takes the mystery out of integrated media, offering advertisers, agencies and print service providers a complete mobile campaign platform, including: Optimized, high-resolution designer two-dimenstional barcodes in a variety of formats, including QR Codes. These "tags" are tested for usability on all current smartphones, feature phones and 2D code reader software; mobile landing pages optimized for mobile browser performance, with customer-customizable content and action items; and full response tracking capabilities for each mobile site-enabling the customer to measure and control the effectiveness of each campaign.
"2D barcodes are becoming popular lately, but there's a lot more to it than creating and printing a tag," said Print 2D founder Philip Warbasse. "We offer a way for printers and their customers to add an engaging, trackable mobile experience to their marketing efforts right now - without the risks of the do-it-yourself approach."
2D barcodes, such as the QR ("Quick Response") Code first developed in Japan, are becoming popular in North America. Using a phone camera and reader software - available via the Print 2D site - users scan the tag to access a mobile Web site, acquire a phone number, email, applications and more.
For more information, visit www.print2d.com.