By
Lisa A. Lori
and Esq.
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• Put a solid commercial liability insurance policy in place that provides coverage for advertising injuries. Not all insurance policies provide coverage for trademark infringement claims. However, it is worth speaking with your insurance company to obtain a proper policy.
These steps certainly are not exhaustive, and there can never be a 100 percent guarantee against liability. Your safest bet is to be aware of the issues to help avoid potential pitfalls. PPR
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Lisa A. Lori
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