The Latest

Making Facebook Unfun—Introducing ‘Workplace’
October 25, 2016 at 6:08 pm

No ads. Not free. Not personal. Like most Intranets, Facebook Workplace won’t be accessible to marketers. The ad-free version of Facebook, called “Workplace,” debuted on Oct. 17 and is available at a “pay only for active use” price...

PPAI Announces New Expo East Summer Dates
October 25, 2016 at 6:12 pm

Promotional Products Association International (PPAI), Irving, Texas, announced June 12 to 14, 2017 as the new show dates for Expo East, produced by PPAI in partnership with Specialty Advertising Association of Greater New York (SAAGNY)...

Print+Promo Announces the 2016 Top 50 Suppliers
October 18, 2016 at 5:43 pm

Print+Promo, the leading source of business strategies for the distributor sales professional, is proud to announce the industry’s Top 50 Suppliers of 2016. The annual ranking recognizes the industry’s highest-selling companies based on revenue for the last completed fiscal year...

USPS Seeks Price Increases in 2017
October 18, 2016 at 6:08 pm

The United States Postal Service (USPS) last week filed notice with the Postal Regulatory Commission (PRC) for 2017 mailing services prices. The new prices, if approved, include a two-cent increase in the price of a First-Class Mail Forever stamp, marking the first increase in three years...

Video: Gill Studios Talks Political Bumper Stickers on CBS Sunday Morning
October 18, 2016 at 6:19 pm

As the inventor of the bumper sticker, Gill-line was recently featured in the Oct. 16 edition of CBS Sunday Morning. The Lenexa, Kansas-based company has played an important role in political campaigns throughout the years, and will produce upwards of 15 million political bumper stickers this year alone...

International Print Day Aims to Trend Worldwide on Oct. 19
October 18, 2016 at 6:39 pm

A 24-hour celebration without borders, International Print Day (IPD), will throw open its virtual doors to the global community on Wednesday, Oct. 19—and everyone is invited. IPD’s organizers encourage anyone with an interest in the original communication delivery device to join the planet’s largest conversation about print in all its forms...

Doritos Encourages Millennials to Vote with 'No Choice' Packaging
October 18, 2016 at 6:44 pm

It seems everyone is jumping into the political ring. In September, PepsiCo's Fritolay division launched a marketing campaign in partnership with Rock the Vote to drive Millennials to register to vote. As part of the Boldest Choice campaign, a limited-edition Doritos bag was designed to encourage Millennials to register before the November election...

Are You In It to Win It?
October 11, 2016 at 7:54 pm

It’s time to start strategizing for the new year, but maybe you’re still feeling the sting of a subpar 2016. Chalk it up to bad luck, overly ambitious goals, failure of the economy to run at its potential—whatever lets you sleep at night. The important thing here is that you learn from these sales shortcomings to get the numbers you want...

5 Musts When Selling Print Solutions to Millennials
October 11, 2016 at 6:43 pm

A few weeks ago, I spoke to North Bay Leadership Council’s Frontliners group about “Why Millennials Aren’t Listening to You”. My focus was communicating with millennials (1) as employees and (2) as customers. After wrapping up my talk...