The Latest

3 Key Vertical Markets to Watch and How to Sell Into Them
June 25, 2019 at 7:36 pm

Whether you’re new to the industry or a seasoned pro, the decision to target one, three or five verticals is one that you should make with care and research. Choosing a vertical that is regulated or easily influenced by outside sources may come back to haunt you; on the other hand, positioning yourself as an expert in...

Shocker: DOJ Files Suit to Block Quad From Acquiring LSC Communications
June 25, 2019 at 5:56 pm

In what many printing industry observers, including myself, view as a shocking development, the U.S. Department of Justice (DOJ), Antitrust Div., filed a civil antitrust lawsuit in the U.S. District Court for the Northern District of Illinois on June 20 seeking to block Quad’s proposed $1.4 billion, all-stock acquisition of LSC Communications...

Print's Age Problem: Here’s why your business needs to pivot its attention to millennial talent
June 18, 2019 at 7:56 pm

Millennials get a bad reputation. They can’t buy houses because they’re eating Himalayan sea salt avocado toast with $7 oat milk lattes. They ruin concerts for everyone because they can’t put their smartphones down. And, they’ll sport Nirvana T-shirts without being able to name three of the band’s songs. But they’re entering the workforce in droves...

LAST CHANCE: Print+Promo Wants to Learn About Your Favorite CSR
June 4, 2019 at 5:57 pm

Print+Promo is looking for this year's standout CSRs from the print and promo industry. The ideal candidate will make a difference in the customer experience, inspiring all of us to succeed.
 Submit your nomination today...

2019 Women in Print and Promo: Madaline Gonzalez, Safeguard
May 21, 2019 at 12:44 am

Print+Promo is proud to present its sixth annual “Women in Print and Promo” feature. This year’s group of honorees is rewriting the narrative of female representation in a traditionally male-dominated industry. Meet Madaline Gonzalez, promotional support and project manager, Safeguard...

Report: The Colortree Group Unexpectedly Shuts its Doors
June 11, 2019 at 6:21 pm

According to multiple reports, the Colortree Group, a direct mail printer based in Henrico, Va., abruptly closed its doors on Monday, June 3. One article from Richmond BizSense's Jonathan Spiers...

Are You Selling to the Financial Vertical? Try Pitching Hot Sauce
June 11, 2019 at 7:58 pm

A large U.S.-based financial firm was preparing for a national monthly conference call for its 5,000+ network of brokers. In a pre-meeting reviewing business issues, the marketing team pointed out a fairly significant issue: participation rates for the call were low...

2019 Women in Print and Promo: Rochelle L. Heinl, Repacorp Inc.
May 20, 2019 at 8:59 pm

Print+Promo is proud to present its sixth annual “Women in Print and Promo” feature. This year’s group of honorees is rewriting the narrative of female representation in a traditionally male-dominated industry. Meet Rochelle L. Heinl, executive vice president for Repacorp Inc...