The Latest

Digital Textile Printing's Vibrant Future
September 7, 2021 at 1:17 am

The digital textile printing market is growing fast with many options available to consider. In the post COVID-19 era, print service providers (PSPS) are really starting to understand — and appreciate — the benefits of digital textile printing over conventional printing methods, especially when it comes to discussions of growth opportunities...

5 Keys to an Effective Self-Promo
August 31, 2021 at 7:06 pm

Promotional products distributors are experts in advertising their customers’ companies. They know how to pick a product that end-users will appreciate, place a logo or branding, and get it into the right hands. But, all of that attention to detail and drive doesn’t necessarily carry over to promoting yourself...

2021 Women in Print and Promo: Brittany David, SnugZ USA
June 18, 2021 at 12:06 am

Print+Promo Marketing is proud to present its annual “Women in Print and Promo” feature. This year’s group of honorees is changing the narrative of female representation in a traditionally male-dominated industry. Meet Brittany David, chief revenue officer for SnugZ USA...

Should Your Sales Team Focus on Account Management or Business Development?
August 31, 2021 at 4:15 pm

Most sales teams do great at servicing existing business and reacting to new opportunities that come their way. They smother their clients with attention, and hand hold their projects through production. The clients love it, and often reward them with continued business...

What Promo Companies Made the 2021 Inc. 5000 List?
August 24, 2021 at 12:48 pm

To say that 2020 was a difficult year for businesses would be an understatement. It was inspirational to see how companies faced such difficulty and uncertainty, and found ways to not only stay afloat, but thrive. The 2021 Inc. 5000 list of the fastest-growing companies...

PRINTING United Expo 2021: Moving Forward Together
August 24, 2021 at 12:47 pm

PRINTING United Alliance, producers of PRINTING United Expo—the leading global printing industry event of the year—has re-confirmed that the Oct. 6-8, 2021 in-person Expo will take place in Orlando as planned...

Exploring Sales Opportunities in Wide-Format Products
August 24, 2021 at 12:46 pm

The pandemic propelled wide-format printing into the spotlight. Businesses had to put up signage enforcing mask mandates, explaining new order-pickup procedures, depicting current employee safety measures, or even just showing the general public that they were open...

How to Create a Winning Company Culture
August 24, 2021 at 12:44 pm

Engagement during a pandemic is probably not a thought that ever crossed your mind until around Q2 of 2020. If you weren’t already navigating through it, you were probably asking yourself if you could actually expect people to show up for work and continue to contribute at a high level amid the vast unknown the entire world was clouded in...

Dignity & Purpose: Hiring People with Intellectual and Developmental Disabilities
August 17, 2021 at 5:47 pm

Amid a widely-reported worker shortage, companies across industries and in the service sector are having difficulty adding employees to match the increased business of the post-pandemic economic resurgence. Among those communities from which workers could be drawn are people with intellectual or developmental disabilities...

Executive Perspectives: Jenny Johnson Wolf of Label Specialties
August 17, 2021 at 7:08 pm

As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Jenny Johnson Wolf, partner at Label Specialties, Louisville, Ky. Here, she imparts leadership lessons, addresses hiring concerns, and explains why she’s date-obsessed and label-consumed...