The Latest

Smart Source Acquires Superior Business Solutions
May 18, 2021 at 5:57 pm

Smart Source, Suwanee, Ga., has announced its acquisition of the majority of assets of Superior Business Solutions in Kalamazoo, Mich. The deal allows Smart Source to further increase market share in the Midwest...

2021 State of the Industry Report: The Power of Direct Mail
May 18, 2021 at 4:06 pm

For Print+Promo Marketing’s 2021 State of the Industry report, we set out to learn more about the central issues currently affecting the print and promotional products industry, and find answers to questions like: Which vertical markets are poised for recovery and how does that impact the products distributors sell…

Are You Ready for In-Person Events? 6 Business Factors to Consider
May 18, 2021 at 6:22 pm

As we emerge from a year of lockdowns, restrictions, Zoom meetings, online catchups, and video face time, along with so many changes in life and in business, the decision to go back to attending events in-person is not clear cut. There are many considerations and factors affecting these decisions, including time, budget, comfort level, travel and more. Here are six business factors to add to your list...

Where to Find New Sales Opportunities in the Packaging and Labels Product Category
May 11, 2021 at 4:37 pm

As the pandemic changed the way people shopped and the products they were buying, customers that may not have needed packaging and labels before were suddenly calling up distributors asking for help. That created opportunities that should last long after the pandemic ends. Here’s where to find them...

2021 State of the Industry Report: The Latest on Promotional Apparel
May 11, 2021 at 4:54 pm

For Print+Promo Marketing’s 2021 State of the Industry report, we set out to learn more about the central issues currently affecting the print and promotional products industry, and find answers to questions like: Which vertical markets are poised for recovery and how does that impact the products distributors sell…

The Power of Relationships With Fred Albrecht
May 10, 2021 at 2:51 am

Fred Albrecht is an accomplished business owner, mentor and coach, who together with his wife, Suzette, built a $40 million business in the promotional products and print industry, Proforma Albrecht & Co. “Relationships matter more than anything,” Albrecht says. “It’s all about building a company one great person at a time."...

LinkedIn Tips for Print and Promo Pros: Generating Leads, Building Relationships and More
May 4, 2021 at 12:44 am

When starting out using social media for business, out of all the platforms, LinkedIn can certainly feel the most intimidating. Each social media app has its own “rules,” but LinkedIn is unique in its place as the more professional platform, not the one you casually scroll to see new pictures of your friends’ pets. And LinkedIn has changed a lot over time...