Bannockburn, Ill.

New applications mean a healthy future for these form/label combinations By Misty Byers While pharmacy and warehouse operations still top the list of integrated label users, new applications are emerging. For example, because of the greater number of adhesive options available, Greg Herzog, sales service supervisor for GBF Graphics, Skokie, Ill., has begun selling integrated label applications for laboratory environments. "When integrated labels were new, the adhesives were pretty much all designed for shipping and envelope-type applications. But now we have a lot more variety, and that allows for a greater number of applications to be satisfied," Herzog explained. Another emerging opportunity for integrated label sales, according to Elinor

Distributor-only CSRs and five plants are positioned to handle distributor orders The $2.43 billion direct-selling giant of the forms industry—Moore North America, Bannockburn, Ill.—has launched a business unit geared to the independents and joined the DMIA. The new unit, called Latitudes, is based in Iowa City, Iowa. According to Dick Dennis, vice president of the Resale Channels, Latitudes is completely independent of Moore's direct-selling divisions. Rather than reporting to a vice president of sales, Dennis reports to Patrick Brong, the president of Logistics & Operations for Moore. No stranger to the independent channel, Dennis previously served as vice president of sales for Vallis

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