Bookstore

• Guide to Integrated Marketing and Media Convergence

  This book was developed to provide the printer or print provider with an understanding of the many new tools (legacy media and emerging technologies) available...

• The New Print Buyers

  This report provides important insight into the new print buyer. With this information, service providers will learn: The role today’s print buyer plays in...

• Setup Reduction for Printers

  Using practical printing examples, Setup Reduction for Printers shows how you can engage your team, utilizing Lean principles, to methodically work through the process of...

• Sales Compensation Plans: Samples from the Industry, 2013 Edition

  Sales Compensation Plans: Samples from the Industry, 2013 Edition Printing Industries of America Human Relations Department This publication was developed as a result of...

• Future of Print Sales: The Renewal of Print Manufacturing through New Product Development

  The Future of Print Sales: The Renewal of Print Manufacturing through New Product Development seeks to dispel the myth that print is dead and...

• HR Recruiting Templates For Finding Qualified Employees in the Graphic Communications Industry

  Finding qualified and experience employees local to your business is a serious challenge, according to Printing Industries of America members. If you’ve found this...

• Color Printing Excellence

  Author Gary G. Field blends years of practical experience in the printing industry with his research work at leading universitites to explain why we...

• Design & Formats for Boosting Direct Mail Response

  “Design & Formats for Boosting Direct Mail Response” is dedicated to helping you get people in the door… or prospects into your mail piece. No...

• Strategy & Tactics for Boosting Direct Mail Response

  Strategy & Tactics for Boosting Direct Mail Response is the first in a new "Response Rules" series from Direct Marketing IQ and it will...

• JDF Workflow: A Guide to Automation in the Graphic Communications Industry

  Job Definition Format (JDF) and Job Messaging Format (JMF), based on the XML standard, provide one of the most important recent innovations for the automation...