Terri Welisek jumped into the sales arena because she thought it would lead her to her ultimate career goal of vice president of sales and marketing. Once there, Welisek, owner of Sherwood, Wisconsin-based Stratosphere Sourcing, realized she had a flare for sales in the printing industry.
"I quickly realized that selling in a consultative style that solved problems was my forte," Welisek said. "Trust and long relationships formed as a result. I was employed by other national printers including Moore Business Forms as a pressure sensitive products specialist and then Nashua Label Products in a national accounts sales manager capacity, the experiences being instrumental to my present independent success in forming Stratosphere Sourcing, LLC in 2003."