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3 Key Vertical Markets to Watch and How to Sell Into Them

Whether you’re new to the industry or a seasoned pro, the decision to target one, three or five verticals is one that you should make with care and research. Choosing a vertical that is regulated or easily influenced by outside sources may come back to haunt you; on the other hand, positioning yourself as an expert in...

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Print's Age Problem

Millennials get a bad reputation. They can’t buy houses because they’re eating Himalayan sea salt avocado toast with $7 oat milk lattes. They ruin concerts for everyone because they can’t put their smartphones down. And, they’ll sport Nirvana T-shirts without being able to name three of the band’s songs. But they’re entering the workforce in droves...

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