The gifting-as-a-service business model sounds squarely aimed at disrupting the traditional promotional products industry. But is it? The answer is complicated—and it might hold some surprising lessons for industry companies...
Executive Perspectives
Executive Perspectives: Steve Patton of HCF Inc.
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Features
Promo Suppliers on How Sales Are Returning to the Sports and Music Entertainment Markets
With Marketing Optimism Rising, It’s Time to Add Direct Mail to the Mix
How the Pandemic Influenced Tech Promotional Products (From Security Concerns to Hygiene Awareness)
How One Distributor Channels His Inner Consultant for Print and Promo Sales Success
Pressure Seal Is an Efficient Mailroom Process—Here's How to Pitch It to Clients
A Supplier’s Ambitious Interactive Game Combines Packaging, Labels and Experiential Online Marketing—and Highlights the Limitless Potential of Print
Where to Find New Sales Opportunities in the Packaging and Labels Product Category
LinkedIn Tips for Print and Promo Pros: Generating Leads, Building Relationships and More
How One Top Promo Distributor Built a Culture of Creativity in the Workplace—and the Big Ways It’s Paying Off
5 Suppliers Share the Most Common Order Mistakes Distributors Make (and How to Avoid Them)
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