PP: What is your greatest business accomplishment and disappointment?
SE: One of our greatest accomplishments as a company was landing one of the world's largest manufacturers as a customer of our web-to-print platform. For five years, I would make an annual run at this account. I'd visit their facility, give the demo, get an enthusiastic welcome and then get a rejection letter. Two years ago, the stars aligned. We were in the right place, at the right time, and subsequently this manufacturer adopted our system. While they are pretty far from being our largest customer by revenue, they are adding storefronts and growing their usage as we expected and should become one of our top accounts in time. It's been said that a salesperson is "paid to hear the word 'no,'" this proved true in this case, and persistence paid off.
- Companies:
- PageDNA