6th Annual PBI Print & Media Conference to Co-locate at GRAPH EXPO 2011
Chestnut Hill, Massachusetts-based Print Buyers International (PBI) announced the 6th Annual Print & Media Conference will be held at GRAPH EXPO in Chicago, Sept. 13 through Sept. 14. Leading into the conference will be the popular, full-day PBI Boot Camp on Sept. 12. The news, which creates a robust classroom and GRAPH EXPO show floor learning experience for attendees, comes in the wake of PBI's highly successful Print Buyer Forums held at GRAPH EXPO over the past three years.
Founder Margie Dana, who has shaped PBI into a leading educational and networking group for professionals who work with print and media communications, said the decision to leave Greater Boston for McCormick Place South in Chicago was not easy to make. "Our East Coast roots are deep, and we have benefited greatly from our New England connection, but we believe that co-locating at GRAPH EXPO would bring added value for both our attendees and sponsors."
PBI will be back in Boston next spring with PBI New England, modeled after the PBI Midwest show taking place next month in Chicago.
Building on PBI's past successes, the 6th Annual Print & Media Conference will focus on the needs of people who work with, or have responsibility for purchasing print and other media, including print buyers, print production specialists, graphic designers, and marketing pros. The conference will offer world-class speakers and cutting-edge information about the latest innovations in print and digital media, the growing importance of digital marketing tools, the impact of new media on professionals who work in this field, and the 'how-to' and ROI of print-integrated media.
This year's PBI Print & Media Conference will add an exciting new element to the successful format of last year's event. The PBI ballroom will accommodate a special Networking Sponsor Center for conference sponsors, who are typically graphic communications service providers, as well as two breakout rooms near the ballroom to provide concurrent sessions on both days.