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P+P: Do you have any advice for distributors interested in selling to the tax form market?
NJ: TaxRight is a very easy solution for new dealers to gain a foothold in the tax forms market. Our eight SKUs satisfy the vast majority of customers' needs. Setup is very easy, and we offer a drop-ship program with no minimum order. In addition, we offer free marketing tools to help our partners advertise the product line-including banner ads, flyers and emails. We also have developed a non-selling landing page promoting TaxRight. Dealers can place a banner on their website that links to the landing page to help customers with the purchase decision.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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