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The key is to gain access to the right people on the client's team. Then, research the project—e.g., find out the background for a trade show. Finally, create a detailed presentation with samples of products and printing suggested for the project.
Large distributors, such as Proforma, have programs to help their members get started. But, independent distributors might start by supplying materials to a local marketing agency for some projects.
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- Companies:
- Proforma
- People:
- Mike Paulus
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