Goodwin Grooves On the Job
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That he has become wildly successful in the forms industry, gaining the vice-president's role at E.U.F. in 1991, is a testament to his talents. The same creative pro-cesses involved in his songwriting can also be found in his designs.
"This idea started when I saw the packaging that my CDs came in from the CD club that I belong to," Goodwin said. "It was absolutely terrible. I wasn't sure if they could do it any other way--every one of the CDs has a jewel box and they have to shove an invoice in it and it goes in an envelope that has a sticker on it and it sticks on the outside of the corrugated package to protect it." Goodwin's desire to design a better package was later realized after working with various packages and software.
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- People:
- Erik Cagle Brian Goodwin
- Places:
- Azusa, Calif.
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