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“The self-contained, multi-ply collated sets were printed on impact printers, and held various inserts, such as a bill/remittance and return envelope, and were glued on all four sides. The traditional multi-ply mailer market was about $400 million back in the late ’80s, with approximately 90 billion pieces moving through the mail stream annually,” Day explained. “Then, impact printers went by the wayside as people switched to laser printers, which couldn’t print multi-ply forms.”
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Maggie Dewitt
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