Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
www.printco.com<%2Fa>,%20showing%20how%20characteristics%20of%20different%20papers%20not%20only%20impact%20the%20look%20of%20projects,%20but%20bindery%20operations,%20as%20well.%20“I%20always%20tell%20people%20to%20first%20consider%20how%20[a%20piece]%20will%20be%20used,%20then%20the%20budget%20of%20the%20customer,”%20said%20Ken%20Sperling,%20president.%20As%20for%20a%20paper’s%20finish,%20a%20glossy%20stock%20is%20best%20when%20showcasing%20attention-getting%20graphics.%20When%20dealing%20with%20a%20lot%20of%20text,%20Sperling%20recommended%20a%20matte%20or%20dull%20finish,%20since%20any%20glare%20on%20the%20sheet%20may%20impede%20the%20reader’s%20progress.%20Application%20also%20dictates%20the%20proper%20weight%20of%20the%20paper.%20For%20instance,%0D%0A%0D%0Ahttps%3A%2F%2Fwww.goprintandpromo.com%2Farticle%2Fpaper-trails-47409%2F" target="_blank" class="email" data-post-id="5648" type="icon_link">
Email
Email
0 Comments
Comments
Coatings such as UV, varnish and aqueous spot and flood coverage are other factors to consider when choosing paper. “And, if you’re planning on mailing the printed piece, how the piece will be addressed will have a bearing on the weight of the paper and finish,” Sperling continued. “The minimum paper weight for standard postcard size is .007", but heavier weights will make it through the sorting process in better shape. When ink jet addressing, you may want to choose a stock that is coated on one side. The ink will dry faster on the uncoated side of the sheet, allowing the mail service to finish the project faster and at a lower cost.”
0 Comments
View Comments
- Companies:
- Printco
Related Content
Comments