PODi Partners with Tissot for Conference
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PODi, the Digital Printing Initiative, is using the latest digital technology in its marketing for the 9th annual AppForum digital printing conference, http://www.AppForum.org from Jan. 31 to Feb. 2 at the Mirage Hotel in Las Vegas.
Their direct mail campaign features a tie-in to the interactive 3-D augmented reality campaign created for Tissot Swiss Watches' T-Touch watch collection. Tissot US Brand President, Sharon Buntain, will also be a featured speaker at the AppForum.
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