Prime Line Names Marketing Director

Bridgeport, Connecticut-based Prime Line announced the promotion of Renee Head to marketing director. Head, who has been with the company for 10 years, began at Prime Line as the trade show manager and then managed the samples department.

Head will work with Prime Line’s creative director in overseeing all of the company’s marketing initiatives, including overseeing all advertising, printing, mailings, production of sales materials, Prime Line’s website, trade shows, public relations and electronic marketing. She also will continue to oversee the sample department.

“Renee is extremely dedicated, has shown great initiatives with many new ideas in dealing with our trade shows over the years,” said Jeff Lederer, executive vice president. “I am sure she will take that same work ethic and enthusiasm to her new position. We will now be able to provide even more tools for our distributors to help them gain more sales with our line,” he added.

For more information, visit www.primeline.com.