Survival of the Fittest
Promo Marketing’s Top Distributors Weigh In On Success Tactics
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PM: What has been your strategy for success?
RR: Very simply, building strong relationships based on performance and trust between our client partners, our vendor network and our terrific IMS staff.
PM: What is your outlook for the promotional products industry?
RR: The industry will be even more successful by taking a holistic approach to promotional products; one that is in sync with client marketing organizations’ initiatives, brand image and objectives while delivering metric-based results for procurement.
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- Companies:
- Proforma
- WorkflowOne
Cynthia Graham
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