As the World Turns Green
Rumblings are detected within the industry as eco-friendly initiatives erupt on the scene
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Sixty percent of the wood Liska buys comes from certified landowners. ‘That’s a pretty good number when you consider only 11 percent of the world’s forests are certified,” he continued. “Today, 60 percent of the forests in the United States are owned by small, family landowners.” He reported many small landowners are not interested in certification due to costs, and fail to see any economic value to spending the money. “Awareness is the first step, and we are talking to landowners about certification to increase the percentage of certified fiber we’re able to buy,” continued Liska. “There’s a lack of certified fiber out there, which increases demand, and [subsequently] the cost of certified paper.”
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Maggie Dewitt
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