State of the Industry - 1986
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The backbone of survival includes: leadership, superior quality, exceptional service and competitive pricing. Generally speaking, these are critical elements of any business that is going to outlast its competition. This is a standard in business that is timeless and ensures success. But, what is specific to the industry? Bogner of Ace Forms stressed, "Today, the business is customer-driven. One significant change is the sales/production cycle. We have gone from six- and seven-week turns to two- and three-week turns, maximum. The sheer pace of business today demands the speed and ease of the Internet."
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- Companies:
- Ace Forms
- Data Label
E
Nichole Stella
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Nichole Stella is group president/publishing director of Promo Marketing Media Group, which consists of Print+Promo, Promo Marketing and NonProfitPro.
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