Manufacturing capabilities allow Ennis to produce special shapes and die cuts to add value. "We can also put transfer tape on back in whatever direction is needed," added Woodruff.
As always, understanding the tag application is essential, such as indoor/outdoor usage and temperature extremes. Other factors that distributors new to tag sales should watch for include the type of attachment the customer needs—such as wire, string and elastic—and whether a paper or metal eyelet is indicated. "For instance, a paper eyelet on an outdoor hang tag would easily tear in windy conditions," explained Ticer. "The product would require a metal eyelet and a wire attachment, as well as a durable stock. Weatherproof Tyvek is our largest-selling material for outdoor use." (He mentioned that press modifications allow Ennis to do wiring and stringing inline, saving time and money.)
- Companies:
- Ennis