Tragedy, Travel and Tourism
Its Web-ordering program, said McClean, is particularly advantageous for its tourism clients with more than one location. In addition to facilitating the ordering of stock items, "We can set up a customized but templated program for each location," he said.
A value-added offering that works in many different market segments, McClean noted that its not so much the fact that it's used heavily, but that it's offered. "At the end of the day, most of our clients are still using the traditional ways to order. But we see it as building an electronic fence around them to protect them from the competition. We provide value by keeping customers abreast of the latest developments and encouraging them to use these new tools in addition to our traditional methods."
- People:
- Graham McClean
- Kegowicz
- Places:
- Lincolnshire, Ill.