Tragedy, Travel and Tourism
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Corporate Vice President Tony Kegowicz, Graphics Services Division of North American Corporation, a Glenview, Illinois-based distributorship, agreed. The company, said Kegowicz, has serviced hotels, resorts and cruise lines for about 15 years.
"What we saw in the wake of Sept. 11 was a temporary halt on budgets," said Kegowicz, adding that he believes the ultimate financial impact of the events on his business will be minor. "Most markets paused to reflect on what was happening. And while other markets seemed to have returned to normal more quickly than the hospitality areas, now we see it starting to recognize the need to generate more traffic through promotional avenues such as direct mail."
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- People:
- Graham McClean
- Kegowicz
- Places:
- Lincolnshire, Ill.
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