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As it has in the past, Vistaprint applied proprietary technology and world class manufacturing practices to solve the production and fulfillment of a marketing product that had traditionally been out of reach for the micro business marketplace. In the past, due to high order minimums as well as prices that were far too high for businesses with limited budgets, promotional products weren't a feasible marketing method. Much like embroidered apparel products, Vistaprint has made a "difficult" product for micro businesses easy to design and order in small quantities.
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